Alpina is the DAW Group's brand dedicated to the DIY consumer, and has been in the paint business for more than a century. The Alpina brand is the market leader in Germany, Switzerland and Austria and is recognized for its continuous trend toward quality and sustainability. Since 2012, Alpina Italia, a Division of DAW Italia GmbH & Co KG, has been operating in the Italian DIY market with high-quality, environmentally sustainable and health-safe products that make homes healthier and more protected.
A product range with innovative and attractive packaging, constantly evolving according to market trends, to meet all performance and aesthetic demands of the do-it-yourself consumer.
Alpine. Emotions in color.
Alpine
Bricolage
Product catalog
Brochure
Advertising
Advertising campaign
Packaging
POP material
Print
DEM and Newsletter Campaigns
Digital marketing