Create and identify tools capable of conveying a brand's values
Sales promotion (sales promotion) is a part of Marketing that plays a crucial role in decision-making drive; it includes many activities:
coupons
loyalty cards
special offers
samples and giveaways
the promotional gadgets
In a logic of distinction, it is possible to create an absolutely personal product; from the creative idea to the realization, developing a truly tailored solution in compliance with the identified concept, or selecting and customizing the items (already on the market) most suitable for conveying the brand.