Expo/Events Spotlight: maximum social and digital visibility for your event!

Expo/Events Spotlight: maximum social and digital visibility for your event!

Attending a trade show or organizing a corporate event is a unique opportunity to make yourself known, create new connections and strengthen your image. But why stop at just a physical presence at the trade show or event time? On these occasions, the visibility your brand can gain begins well before the scheduled dates and continues long after the natural conclusion.

That's why it was born Expo/Events Spotlight, Red Apple International's service designed to amplify the impact of your trade show participation or corporate event through a targeted and timely strategy.

Communication tailored to each stage of the event

Expo/Events Spotlight follows a structured approach in three key moments:

• Before the event, with a range of content to announce participation and generate expectation.
• During the event, with real-time updates to engage the audience and make the presence dynamic.
• After the event, with follow-up content to consolidate contacts and keep interest alive.

The package includes:
- 4 pre-event posts to build anticipation and communicate upcoming news.
- 1 post per day during the event with real-time content to tell about the experience and attract attention.
- 1 final follow-up post, which is essential to say thank you and provide continuity of communication.
- 2 strategic newsletters, one before the fair to engage the audience and one afterwards to reinforce acquired contacts.
- 1 personalized email signature, to spread your message in every email exchange.

A service to suit every need

Expo/Events Spotlight not only follows the pace of your event, but also adapts to your needs:
- if you already have a LinkedIn page, we provide an editorial plan with ready-to-publish content;
- if you don't yet have a business page, we take care of opening it and support you in managing it, ensuring a professional and curated presence.

Why is it important to communicate your event?

A trade show or corporate event does not end in the days it is held. It is an opportunity to tell your story, strengthen your brand and create business opportunities. A well-structured strategy allows you to publicize your participation or the subject of your event effectively, attract visitors to your booth, interact with the public, and, most importantly, turn contacts into concrete opportunities.

With Expo/Events Spotlight, your communication at trade shows and events becomes a real tool for growth.

Contact us To find out how to enhance your next appointment!